One ticket. A world of exciting destinations.

Client: Falconcity of Wonders
Industry: Real Estate

The Brief

To announce FALCONCITY of Wonders’ participation in Cityscape Global in 2008 for the second consecutive year, and create excitement amongst the visitors to the stand highlighting the world landmarks.

The Creative Solution

To highlight that the world landmarks are all in one place, right here in FALCONCITY of Wonders by using a creative element of an “airline ticket / boarding pass” to convey the brand’s core message.

The Outcome

The campaign was well received by the visitors at the stand and the general public and created the right awareness in all the media about the brand promise.